Editorial

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Autumn 2007
     

Brand Protection


Counterfeiting: seven truths
Lynn G Crutchfield, president of The Brand Protection Alliance, outlines the dangers to brand value and public health from the menace of counterfeit products.
 
     
Cosmetics    

A Smaller Footprint
Andrew Jenkins, sustainable development manager – products, for Boots, describes the journey towards low-carbon shampoo. Beyond just recycling some bottles, the retailer wants to transform its production process.
 
     
Environment    

Wal-Mart Keeps Score
Wal-Mart’s packaging scorecard may have sent a
shiver down the spines of some suppliers when it
launched last year. However, Matt Kistler, Wal-Mart’s VP for package and product innovations, has been amazed at the enthusiasm of the retailer’s
packaging partners.
 
     
Flexible Packaging

Big, Green and Clever
Packaging suppliers cannot act alone in improving the industry’s green credentials. Retailers, too, must shoulder some of the burden, a responsibility understood by retail giant, Tesco.
 
     
Folding Cartons and Cartonboard

Sustaining our industry
Tracey Kifford examines the initiatives the paper and cartonboard industry is pursuing towards a sustainable future. With comment from Jori Ringman, CEPI.
 
 
Food and Beverage Packaging

   
Face to face with the consumer
In a world where consumers are besieged with over 3,000 brand messages a day, packaging innovation and differentiation at shelf are critical to the success of brands in the marketplace, writes Jay Gouliard, vice-president of packaging for Unilever.
 

 
Inks, printing and Labelling

Fakes target top brands
Counterfeiters target brands in practically all sectors of the economy, with luxury goods particularly vulnerable. Henry Sang Jr and Jim Colby of HP’s Digital Printing & Imaging Laboratory explain some strategies for brands to fight back.
 
     
Materials    

Bio-Based Packaging
What are the challenges of bringing bioplastics into everyday consumer packaging? Barry Mansfi eld asks Sainsbury’s print and packaging manager, Stuart Lendrum.
 
     
Packaging Materials

Bioplastics: time to act
Climate change, record oil prices and the prospect of peak oil are all fuelling demand for bioplastics, but uncertainty over resource allocation and capital investment are holding back the industry, writes Dr Harald Kaeb, chairman of the board of European Bioplastics.

 
 
Pharmaceutical Packaging  

Innovate for security
Globalisation of the pharmaceutical market means that manufacturers struggle to keep up with the counterfeiters. Jim Banks explores how pharma is fighting back with innovative packaging, and hears from Roche CEO Franz Humer on responding to market demands.
 



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