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Issue 24
Autumn 2008

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September 2008 issue
     

Brand Security


Identity theft
Procter & Gamble’s Paul Fox explains to PCI that the only way to protect a brand's identity is to take a holistic approach throughout the entire supply chain.

       
Events

Pack up and go
Anyone with a vested interest in the packaging industry cannot afford to miss the World Packaging Exhibition Emballage 2008 happening 17-21 November in Paris.
 
Flexible Packaging

Break the border
As Michael Cronin is re-elected chairman of Flexible Packaging Europe (FPE), he reflects on the journey so far and tells PCI of the challenges facing FPE and the industry in his next term.

Green from root to tip
Many companies look at the long-term benefits of sustainability and embrace it as a fundamental driver of business strategy. However, Paul Earl-Torniainen of General Mills tells PCI of the additional commercial benefits if sustainability permeates the entire organisation.
 
Food and Beverage

The brand down under
Keith Chessell, packaging technical specialist and Alan Randall, packaging innovation manager at Cadbury Schweppes tell PCI how the company meet changing consumer demands in the smaller, more restricted Australian packaging industry.

One small step
Materials modified at the nanoscale (10-9m) provide unique properties which could improve food packaging. David Cava and Alan Smith explain the benefits of using nanoparticles in packaging, and their commercial viability.

 
Industry Overview

Leap of faith
High costs and questionable reliability have meant that RfID tagging has not taken off as expected. Neil Falconer from Pira Consulting tells PCI why he believes intelligent packaging can succeed where RfID failed.
       
Inks, printing and Labelling

Living up to the label
The labelling sector is pressing ahead to achieve higher standards of sustainability but is eager to balance this with the needs of the business. Once again Wal-Mart, the world’s largest retailer, is setting the standard.
       
Innovation

Waste disposal unit
Every day, Unilever sells 160 million products in 150 countries and the resultant packaging waste proves a major challenge. Mehmood Khan, global leader of Unilever innovation process development, tells us why corporate social responsibility is in no way biodegradable and how his company is addressing the problem.




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