Flexible in function, high on impact

12 October 2015

Flexible in function, high on impact

Zanders relaunches and extends the Zanflex range

Zanders, specialist for high quality specialty paper and boards, has relaunched its flexible Zanflex packaging paper. The range has added a lightweight 45 g/m² paper alongside the 50, 60 and 70 g/m² weights, making it ideal for all kinds of flexible packaging applications. Zanflex has a smooth surface that delivers excellent printing results in art paper quality, and can be used either on its own or in combination with other materials such as aluminium or plastic. With the relaunch, Zanders is underlining its position as a leading partner in innovative labelling and packaging solutions on the international market.

The Zanflex range offers practical and attractive solutions to meet growing requirements in the packaging sector. There is a trend towards increasingly small packaging units for food products, such as confectionery, dairy products and consumer goods. Portion pack soups and single-use sugar sachets; individually packaged tea bags that seal in the content's fine aroma; and hygienic wipes that have to be kept moist, are all increasingly marketed in flexible packaging. It offers protection on the inside and communicates important information and brand messages on the outside.

Zanflex meets these requirements with its high functionality. It is crease resistant and has optimum printing and processing properties. The rough reverse side makes the paper ideal for lamination, and the application of extrusion and barrier coatings. The smooth surface with excellent printing properties enhances colours with a shine otherwise only seen on art paper. The result is vibrant print for effective presentation and high advertising impact.

Zanflex supplements the Zanders portfolio, which now boasts a comprehensive assortment of high-quality labelling and packaging papers and boards combining a sophisticated look and feel with certified sustainability. Cast-coated premium range, Chromolux, now shares the stage with Zanlabel and Zanflex machine-coated papers, which function as effective brand ambassadors for diverse applications

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